Bradys New 3 Series: Ultra Reflective/Glow-In-The-Dark Numbers and Letters Offer Greater Visibility, More Uses

MILWAUKEE (December 19, 2006) Brady Corporation (NYSE: BRC), a leader in safety and identification marking, has combined the capabilities of its most reflective material (B-309) with its trademarked glow-in-the-dark technology to create the 3 Series: Ultra Reflective/Glow-In-The-Dark Numbers and Letters.

These highly visible markers are ideal for clearly identifying electrical utility equipment such as electrical boxes, pedestals, transformers and utility poles. The 3 Series numbers and letters are also optimal for facility identification and general purpose marking such as aisles, equipment, shelving and bins.

Bradys 3 Series: Ultra Reflective/Glow-In-The-Dark offers the ultimate in marking technology:
Brady Ultra Reflective B-309 Material uses unique micro-prism reflectors to maximize visibility from a greater distance, wider angle and lower light source than standard reflective material. This reflective technology gives maximum reflective clarity to the 3 Series Numbers and Letters.

Brady Glow-In-The-Dark material borders each number or letter character for a bright glow and distinct definition in both low light and blackout conditions. Designed for bright, long-lasting illumination, these 3 Series Numbers and Letters are visible in any light condition.

Designed for harsh environments indoors and out, the quick-setting, permanent adhesive is twice as strong as traditional reflective markers, giving the 3 Series: Ultra Reflective/Glow-In-The-Dark Numbers and Letters greater application versatility.

Brady 3 Series: Ultra Reflective/Glow-In-The-Dark Numbers and Letters are available in these sizes: 2 character height with 2.3125 x 1.5 marker size; 3 character height with 3.5 x 2.5 marker size; and 5 character height with 6 x 3 marker size. All are available in standard packages of 10 identical characters, and feature a black character with glow-in-the-dark border on a highly reflective silver background.
For more information on these and other labeling solutions, call 1-888-272-3946 or visit www.bradyid.com.
Brady Corporation (NYSE: BRC) is an international manufacturer and marketer of complete solutions that identify and protect premises, products and people. Its products help customers increase safety, security, productivity, and performance and include high-performance labels and signs, safety devices, printing systems and software, and precision die-cut materials. Founded in 1914, the company has more than 500,000 customers in electronics, telecommunications, manufacturing, electrical, construction, education, medical and a variety of other industries. Brady is headquartered in Milwaukee and employs more than 8,000 people at operations in the Americas, Europe and Asia/Pacific. Bradys fiscal 2006 sales were approximately $1.018 billion. More information is available online at www.bradycorp.com.

Contacts:
Name: Andrew McArdle Phone: (414) 358-5155 Email: andrew_mcardle@bradycorp.com
Name: Michele Kowalkowski Phone: (414) 438-7033 Email: michele_kowalkowski@bradycorp.com